In March, a visionary collective of young Swedish creatives came together to explore the power of heritage and identity through fashion and art. The result? A striking series of portraits that speak volumes.

Unveiled in Gothenburg, ‘A True Art Experience’, hosted by @Gey.Yashi - a platform created by friends Yodit Tzegai & Danait Abraham. The project was the vision of creative director Yodit Tzegai which came with a bold guerrilla campaign and models embodying their cultural roots with unapologetic pride through different mediums to inspire you to fearlessly embrace who you are.

@yodittzegai